WebThe case describes the launch of a social media platform by the largest container shipping company in the world. Maersk Line garnered over 1 million fans on Facebook, 40,000 followers on Twitter, and 22,000 on Instagram. They also launched and became active on other social media networks such as LinkedIn, Pinterest, and Google+ and created a ... Web+45 33 63 33 63 [email protected] Cargo & Freight Company Privacy Policy Photos See all Videos See all 0:05 Supportive colleagues for a good work environment💙 At Maersk, we connect and simplify global …
Maersk Line PDF Social Media Popular Culture & Media …
WebFeb 12, 2024 · 5 Key Maersk’s Social media Platforms Facebook, Twitter, Google+, Instagram, and LinkedIn are the five social media channels used by Maersk. They also … WebAug 11, 2024 · Maersk Line is a container shipping company, and while you may not expect they’d have much use for social media, the company has found a way to reap many … maritime museum malacca
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WebDec 15, 2015 · In 2011, Maersk Shipping line and social media expert Jonathan Wichmann began its creative social media strategy. Wichmann now heads up Wichmann and Schmidt with clients that include Audi ... Being B2B social: A conversation with Maersk Line’s head of social media McKinsey (PDF-75 KB) Starting under the radar Our initial goals for social media were to raise brand awareness, increase customer loyalty, improve employee engagement, develop customer insights, and control news flow. It was the … See more Our initial goals for social media were to raise brand awareness, increase customer loyalty, improve employee engagement, develop customer insights, and control news flow. It was the … See more Our social-media growth has mostly been organic. As I’ve discovered local Maersk Line Twitter or Facebook accounts, I’ve reached out to give them access to post to our global Facebook … See more Part of our audience is, of course, Maersk employees, but over time we’ve seen significant growth in people from the broader maritime … See more We didn’t put monetary goals against social media at first, because that would dampen our focus on long-term value creation and limit our learning. But we did do a survey in the … See more WebMar 10, 2013 · The “Maersk Line in social media” story has already gotten its fair share of media attention, highlighted as setting a new standard for B2B companies in social … maritime mutual insurance association nz ltd